Preparing for Spring Weather with Mass Notification


Preparing for Spring Weather

It may not always seem like it, but spring weather can be just as volatile as any other time of year. Flooding, heat, last gasp winter storms and other severe weather events can disrupt normal operations and put people in danger. Singlewire Software is proud to be an NOAA Weather Ready Nation Ambassador to share resources and tips that promote readiness, responsiveness, and resiliency in the face of extreme weather, water, and climate events. Mass notification tools, like our InformaCast software, can provide critical assistance in helping organizations plan for severe weather events, sharing alerts, and collaborating on recovery efforts. In this blog post, we’ll outline the severe weather events your organization should prepare for and how mass notification can help.


Identifying Risks

As you can see from the image above, spring weather can vary wildly depending on what area of the country you are in. In the North, rising temperatures cause snow to melt and when combined with snowstorms turning to rainstorms, can result in flooding as water levels rise. Erratic temperatures can also plague northern states resulting in late season blizzards that can close schools and businesses. In the South, excessive heat can lead to wildfires that endanger people’s lives and threaten the physical locations of many businesses. Severe thunderstorms and tornadoes can also impact areas of the country and put people at risk.

Download our Severe Weather Guide

It’s important for every organization to research and understand the weather events that could cause the most disruption and develop a plan to keep people safe. This could include closing and evacuation plans and identifying safe places where people can shelter from storms. Keeping people safe starts with strong communication, and a mass notification solution that has prebuilt message templates for various spring weather events can help save your organization time by getting messages out quickly to the people that need to be informed.

Automating Alerts

Any organization, regardless of where they are in the country, can be susceptible to the impact of severe weather events. Mass notification can help actively monitoring CAP feeds from the National Weather Service for specific keywords and geographical regions. When warnings go out over the CAP feed, your mass notification system can automatically send out alerts to help make people aware of potential danger. Notifications can be delivered throughout a facility to devices that could include desk phones, IP speakers, desktop computers, and digital signage as audio, text, and images. SMS text messages, push notifications and emails can be delivered to mobile devices to reach people wherever they are. The more channels your organization uses to alert people, the more likely it is everyone receives a message and takes the proper precautions.

If your organization’s operations are disrupted by spring weather, mass notification can help minimize the impact. When severe weather approaches, a mass notification system can automatically launch collaboration channels via Microsoft Teams, Cisco Webex Teams, or conference calls to gather key stakeholders who can assess the situation and manage a response. This can more effective and less time consuming than relying on traditional calling trees or mass emails.

For more spring weather safety tips, visit the National Weather Service website for graphics, social media plans, and presentations that can help your organization prepare.




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